Hello lovelies! First off I just want to say a huge thank you to the RT Community for supporting my community launch of #MerchMarch and the #MerchMarch Challenge. Extra love to RT UK peeps for the major signal boosts, you guys rock! Hope those who are taking part are enjoying it, I am loving meeting new faces through the challenge! If you didn't know about it, please check here for more info!
Now, I've been catching up on Rooster Teeth videos after a bout of overtime, and have just finished watching this vlog by @burnie. The title just states that he is at the grocery store, but I really highly recommend you give it a watch, because something he talks about needs to be heard by the community here on the site in my opinion.
His words spoke to me so much, I found myself taking notes. For those who don't want to watch, here's my interpretation. I'll try my best to explain:
So Burnie talks about change and progress, and while he uses Austin and Rooster Teeth as a whole as examples, we can also apply his words to the community site too. He uses the phrase:
The internet demands progress, but the internet hates change.
He explains that if something we've grown to love for a long time changes (ie: the RT site) we lose some of that love for it. We feel like we can't identify with it as much. However, the flipside to this, is progress.
If Rooster Teeth kept the site the same because the people active liked it, it could become repetitive, boring, people might move on to something new. There is always a downside to popularity, when something gets bigger and gains more interest. The things we love must change so that they can remain relevant and fun longer with the influx of love from new people.
Burnie continues by saying that change is necessary. Rooster Teeth doesn't want to just exist as a service to people's nostalgia, to be fondly remembered. They want to continue to grow and expand and live on. And that's a great thing. So many of us fondly remember the old site and the people on it, but we also knew that the site as it was couldn't stay the same forever with new members joining everyday. And think of all the cool people we would never have met and the collaborations we would never have had if no more people were able to join the site because it couldn't handle it.
Burnie and Rooster Teeth started with a simple and great idea: to make his friends laugh. They are exploring so many new avenues, with 45 (?) productions running, but with the same core ideal. After 14 years, Rooster Teeth, (including the site), is a journey of discovery, not everything works out but they are exploring all possibilities. And always with the simple idea at the very centre of everything they do.
And when I heard these words from Burnie, I suddenly felt like I understood exactly why these changes needed to happen, why things with the site are happening the way they are. It was a huge relief to me as someone who genuinely cares about the RT Community site and the people who "live" in it. Yes, the change wasn't initially welcome from some, but with change comes progress, and while I too felt worried about the changes, I know that Rooster Teeth still has that core ideal at heart. To make us laugh.
I hope that these words might shed some light and bring comfort and relief to some of you too :) If it doesn't make sense I apologise, but Burnie says it much better than I ever could.